Your profile photo is such an important part of your online brand.  In this episode, Kaitlin Zhang provides some great photo tips!

Starting a business is hard.  But it's even more difficult to figure out who your business is actually for.  Finding your core audience is absolutely critical to your long-term success.  In this episode learn how to discover who your core audience is.

In this week’s episode, learn how to develop a key message for your brand.  A key message that is simple and easy to describe. Then, discover the benefits of improving your reputation and how personal branding can help bring clarity to your career. 

Study by cross-border B2B branding agency Oval Branding shows Shenzhen brand achieving wide international recognition while other developing areas struggle to cut through.

In December 2018, I was interviewed by Digital Business Women eMagazine about my work and career. I also shared the business challenges I have had along the way, how I overcame the challenges and how I balance my life.

Kaitlin Zhang attends the World Chinese Economic Summit 2018 at the House of Lords, Palace of Westminster.

In this workshop, I talked about how to use content marketing to promote your personal brand online so you can establish yourself as a thought-leader in your field and attract the best opportunities.

A candid interview with Kaitlin Zhang on what the day in the life of a personal branding consultant looks like.